Andrew Tarbox
Green Block
October 31, 2012
In our political science class, there have been
many experiences that have allowed me to explore a certain issue in great
depth. The most interesting one of these experiences was the presidential campaign
blog post and blog commenting response. During this assignment I examined the
presidential campaign of Jimmy Carter. In his campaign, Jimmy Carter had to
portray trust and a personalized relationship with the American people. Without
these characteristics, the American people would have maintained the distrust
with the government that President Nixon caused after the Watergate scandal. By
having the ability to make blog comments on other case studies, I was able to
see the similarities between Jimmy Carter’s campaign and the Obama and Lincoln
campaigns. They all had to create personal attachment with the American people
after political or economic turmoil. Furthermore, not only was it interesting
to see these similarities, but it was also interesting to see how similar the
campaigns were to Cicero’s campaign for consul. They all used modified versions
of Cicero’s idea of personal attachment. This demonstrates how when one
precedent was set for campaign techniques, other campaigns followed.
While I did not receive direct feedback from
peers on my blog post, their comments on my post gave me options for how I
would improve it. For example, one comment I received was if Carter’s campaign
was modern in message, given its use of vague generalities. I believe that if I
were given the opportunity to make revisions on my blog I would have mentioned
how both Carter and Obama used vague generalities. This would have emphasized how
campaign techniques have remained similar to one another. Through this project,
I also developed a growth mindset. I became more aware of the proper strategies
and techniques candidates should use in different circumstances. For example,
Jimmy Carter needed to capitalize on a personalized relationship with the
American people post Watergate. In addition, continuing off the idea of
appealing to the people under certain circumstances, this experience provided
me with a new perspective on the campaign of Mitt Romney. Often times,
candidates need to appear milder on their stances on issues to appeal to a
greater group of people. For example, while Romney does not fully support some
women’s rights, he needed to make comments such as his “binders full of women”
one to appeal to this broad group of voters and show them that he is fighting
for them. By developing a growth mindset, I was able to connect the Jimmy
Carter campaign with campaigns that happened in the past and are happening now.
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